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Then came the internet and countless new sources of data. That was followed by
new services that supply you with everything that might be related to your
company. It became a numbers game, the higher the count - the better. The
problem inherent with this is volume and usability. These services do not parse
out duplicates and unusable content, tell you what kind of coverage it was, or
log and track it for future use.
MediaHound takes a different approach. We do it all for you by gathering print
articles, web articles and press releases from around the world. We filter,
evaluate and quantify the information so you don’t have to. We then store and
interlink them so you can dynamically research the data at your convenience.
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The MediaHound difference:
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Filtered Print and Web Articles
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Dynamic Web Based Dashboard
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Competitive Metrics at Your Fingertips
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Daily and Weekly Alerts
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Publication Research
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Author Research
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Type of Article
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Article Tonality
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Article Valuation
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Who Else Was Mentioned
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Missed Opportunities
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Publicity Metrics from MediaHound is a powerful tool for tracking your brand
and your competitors’, but when combined with our other tools for advertising
and events you can get a complete picture of your company’s position and what
you can do to improve it.
Contact Us to schedule a walkthrough or if you just
want more information on our services.
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